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Two weeks left for 2009 NA2R entries
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| (Monday, 22 June 2009) Written by Jenny Stevenson |
Musicians and artists wishing to enter the commercial radio industry’s search for new and emerging Australian music talent have two weeks left to enter, with submissions closing on July 3.
The New Artists 2 Radio (NA2R) event, now in its eighth year, aims to discover the next big music star to be played on radio throughout the country. The event is open to unsigned Australian artists who have not charted in the top 100 Australian National airplay chart.
Nine finalists will be selected with three winners announced – one each from the following genres: rock, pop and adult contemporary. The three winners will go on to perform at the NA2R showcase event to be held in Sydney this year on 9 October in front of key music and program directors from the commercial radio sector. A winner from these three acts will then be chosen to perform the following night at the Australian Commercial Radio Awards (ACRAs), to be held in Sydney on 10 October.
All finalists will also attend a radio workshop with leading program and music directors and music marketing professionals. The NA2R workshop offers invaluable insight about how to maximize commercial radio airplay and exposure – a popular feature of the event aimed at helping artists. The workshop will be held in Sydney on 25 September.
Chief executive officer of Commercial Radio Australia, Joan Warner said an exciting new prize was also on offer this year – the shooting of a music video for the overall winner, who would perform at the ACRAS.
“The artist who performs at the ACRAs will get to star in their own music video, which will accompany their winning song to radio. The prize includes the design of a performance based video with a one day film shoot, with Short Motion Studios, under the guidance of director, Rachel Dunn from Girl Director.
“This fantastic package provides the winner with a great opportunity to promote their song and take it to mainstream music TV and together with the other prizes, makes winning the NA2R a great opportunity for artists,” Ms Warner said.
The NA2R is an industry-wide initiative which has helped launched some very successful music careers since its inception including artists like Delta Goodrem, Sarah Blasko, Thirsty Merc, Jade McRae, the Sunpilots and Ashleigh Mannix.
Ms Warner said last year’s winners, Ashleigh Mannix, Emma-Louise and Boston Shaker are all in the process of finishing their debut albums following their wins in the NA2R competition.
The three winners of the event will receive:
- Four weeks of airplay, across the day, on the Australian Radio Network, Austereo, DMG Radio, Macquarie Southern Cross Media, ACE Radio, Prime Radio and Grant Broadcasters.
- A share in $150,000 worth of radio advertising promoting the artists and their winning song on four of the major commercial radio networks: Australian Radio Network, Austereo, DMG Radio and Macquarie Southern Cross Media.
- An artist development package for the winner in each category including MGM Distribution at retail and digital online sales via ITunes. All winning singles will be submitted to ARIA for inclusion in the ARIA single chart survey.
- Marketing, management and media advice from VGM (Media & Marketing) regarding mainstream and music press, electronic and digital music media and marketing, artist management and radio tracking to ensure maximum exposure. Design of their single cover and CD for distribution through MGM.
- An overall winner will be chosen to play at the ACRAs on 10 October. As well, the winner will feature in their very own music video produced by Short Motion Studios, under the direction of Rachel Dunn from Girl Director. Rachel has produced numerous videos for artists such as Vanessa Amorosi, Selwyn and Butterfly Nine.
“Unearthing new Australian talent has always been one of the key roles played by commercial radio and this initiative now provides some fantastic tools for unsigned artists to help them break into commercial radio and the music industry,” Ms Warner said.
Artists and bands can enter online at www.na2r.com.au by uploading two of their best commercially savvy tracks, a biography and photo. Entries will be accepted until July 3.
Submissions will be judged by a panel of commercial radio network program and music directors, based on their commercial radio play potential.
Media contact: Jenny Stevenson Ph: (0402) 214 039
For more information on NA2R visit www.na2r.com.au
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