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 Once indie darlings, a whirlwind tour with Pink and commercial success has helped transform EVERMORE. Frontman JON HUME reflects to TOM HERSEY about the metamorphosis into an international pop success.
When questioned about fan resistance to the facelift Evermore have received in the last couple of years, Jon Hume admits, “I know what it’s like because I’m like that with other bands that I like.” And while he can empathise with the stubborn I-like-your-old-stuff-better-than-your-new-stuff fans, Hume isn’t planning on letting them control the Evermore agenda, adding that the band are going to continue writing the chapter they began with last year’s Truth Of The World: Welcome To The Show. “I understand when people aren’t in to the stuff you’re doing now. It can be a bit frustrating at times. But we’re kind of getting to a point where we’re used to it now. This is our fourth record coming out and we’ve been playing together for over ten years so we’ve seen some ups and downs and have learnt how to take a knock. For any artist it’s going to be an unpredictable road, like I would have never guessed in a million years we would be touring all over Europe with Pink.”
Over the course of our chat, it becomes clear how much the three-piece, once a band that wrote hipster-approved acoustic indie rock, has been changed by their whirlwind Australian and European tours with V8 Supercars mascot P-exclamation mark-nk. The band was thrown out of their comfort zone – “…we’re used to going on tour with maybe five or six people. Her tour had 80 people on the road and two semi-trailers worth of equipment going to each gig” – and landed in front of crowds of teeming and presumably screaming pop fans across Europe. Pop fans who proved the most receptive to the band’s latter-day, glitzy electro pop/rock leanings.
Evermore’s massive introduction to the European market served as the inspiration behind their latest record, a self-titled sort-of best of. “It’s kind of a mish mash of all the stuff we’ve done. So we’ve gotten to this stage where we have an opportunity to release an album in the UK and Europe and we’ve got all these really good older songs and thought it would be a shame not to put those on a record. And then it made sense to put that same record out here, so our Australian fans could hear the new material.”
New material that might not be to the taste of fans of the Dreams and Real Life albums. Material that might not have won over a generation of devoted O.C. watchers back in the mid naughties. Material that people wouldn’t easily associate with the three geeky-looking brothers who captivated Triple J audiences. But that’s not the type of music the Hume brothers are interested in writing at this point in their career.
“The new stuff has that up-beat, fun vibe to it, like and I think that’s partly because we’ve played so much over the last year or so and that’s what we’re enjoying doing; playing songs that have a lot of energy and get people going.”
EVERMORE play The Hi-Fi Saturday Mar 6 with Amy Meredith (Note: the under-18 show has been cancelled). Evermore’s self-titled album will be released Mar 12. For more info, head to www.myspace.com/evermore.
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